Google Ads

dope media

Google has a massive reach. With the right strategy and skills you can leverage that and scale your company fast.

Why use Google Ads?

If you were asking yourself "Why to use Google Ads? right now you should be asking yourself "Why not?".

The network has something for businesses of all sizes with different budgets and different advertising goals. Different target audiences - most of whom have used Google at least once in their life to find the answer to a problem. So in a sea of seemingly endless searches (2+ trillion per year) why wouldn’t you drop a bucket in to see how much revenue you could bring up?

 

Start leapfrogging the organic search results and earn clicks and conversions. 

Works way faster than SEO.

Search engine optimization (SEO) is still the backbone of most highly visited sites. The posts and pages you see on page one aren’t just well-written with carefully researched keywords; they’re also on sites that have amassed a large number of backlinks over time.

 

It can be years before you get to see one of your own pages in the coveted first position for a broad keyword search term. Some businesses will never see it. 

When you get started with Google, though, your chance of leapfrogging all the organic results on a search engine results page grows exponentially, and it grows easier too. There’s no endless search for links that will bump your page up just a little bit; there’s no poring over keyword density on your post-click landing page. Start running ads and boost the odds people see you first thing, where organic results don’t even appear.

 

Using Google ads enables you to tap into Google’s massive pool of potential customers. It allows you to maintain full control of your campaigns at all times. Once you’ve found a profitable campaign it allows you to scale that campaign really fast and under control.

Range of targeting.

With Google, there’s something for every business and every prospect at every stage of the buyer’s journey.

 

Bidding on broad keyword search terms will show your ad to prospects at the earlier stages of the product research process and allow you to fill the top of your funnel. If they don’t convert, we use retargeting to draw them back until they do.

 

Bidding on long-tail keywords search terms, which are less expensive, will help you capturing the attention of people who are looking for exactly what you offer. Most times people who search for long, specific strings of keywords have more intent. And intent is what makes the people you reach on Ads so valuable. 

Where do we come in?

Well, we have spent 10+ years using Google ads, spent millions in ad spend, and worked with 100+ brands, so we know what we’re doing.

What happens when we take over your Google Advertising?

Prior to our collaboration, we will always send you a detailed questionnaire, which will help us understand your business, and potential audience a little better. After the review of your inputs, we will start doing our analysis of your target audience.

After we know who we are actually targeting we will start preparing the keyword list, with a media plan. And later on ad copy. Once we are satisfied we will send them to you for approval.

 

Upon your approval, we start setting up the campaigns. After that, we optimize, test, and optimize some more. This is an ongoing process that allows us to scale your ads profitably and fast.

Reach your audience

As we said Google’s targeting options are incredible. We deliver tailored ads to every phase of a user’s customer journey, which allows your ads to be way more efficient.

Do it right!

You might have tried running ads on your own before, or even had a really bad experience with an agency(ies). Hop on a free call with us and we’ll walk you through our process and how we work, so it will be easier for you to make a decision.

Scale your brand

Scaling is not easy. It takes a lot of testing and optimizing. With our proven framework and strategic approach, we are able to successfully and profitably grow your revenue with Google Ads.

Certified & Google Partner

Even though certificates don’t mean much in digital advertising - it’s the results that count - we still wanted to let you know, that all of our media buyers have Google Ads certifications along with their proven track records of major success in scaling. On top of that we are also Google partners.

It’s time to scale.

We urge you to start leveraging Google Ads and grow your business. We will help you along every step of your journey and make sure our work is transparent, efficient, and ultimately profitable for your business. Book a free call with us and let’s see how we can help you scale!

Start with PPC today. Book a free call with us.